September 10, 2009

Beer sales at Memphis games ruled WIN

The city of Memphis and Memphis Tigers fans have finally found something with that they agree upon - beer sales at football games are a good thing.

For background, the city is looking for ways to fund stadium improvements. Among the revenue ideas: sell beer at the games. Looks like they might be on to something:

Beer sales totaled $114,576 after Sunday’s opener, meeting 40% of the revenue goal the city had hoped to take in for the season to pay for recent stadium improvements. “We’re tickled pink,” said Memphis Mayor Pro Tem Myron Lowery.

Forty percent of their estimated revenues achieved in one game? WIN.

For its part, the NCAA bans alcohol sales at its championship games, but lacks any jurisdiction over sales at regular season or bowl games. The decision to sell or not to sell its solely in the hands of those who run the stadiums.

And don't think these revenue numbers will be overlooked by teams seeking to boost revenues in a down economy. And - just in case they miss 'em - I'm sure the friendly neighborhood Bud man will have a copy handy.

Comments:

Beer sales at Memphis games ruled WIN
The city of Memphis and Memphis Tigers fans have finally found something with that they agree upon - beer sales at football games are a good thing. For background, the city is looking for ways to fund stadium improvements. Among the revenue ideas: sell beer at the games. Looks like they might be on to something:
Beer sales totaled $114,576 after Sunday’s opener, meeting 40% of the revenue goal the city had hoped to take in for the season to pay for recent stadium improvements. “We’re tickled pink,” said Memphis Mayor Pro Tem Myron Lowery.
Forty percent of their estimated revenues achieved in one game? WIN. For its part, the NCAA bans alcohol sales at its championship games, but lacks any jurisdiction over sales at regular season or bowl games. The decision to sell or not to sell its solely in the hands of those who run the stadiums. And don't think these revenue numbers will be overlooked by teams seeking to boost revenues in a down economy. And - just in case they miss 'em - I'm sure the friendly neighborhood Bud man will have a copy handy.