April 27, 2009

Coming soon to your couch: COLLEGE SNUGGIE

CNBC's Sports Biz blog notes that you'll soon be able to purchase everyone's favorite backwards robe adorned with your team's colors and logos.

If you go to the big sports schools like Michigan, North Carolina and Texas, you'll be able to buy a Snuggie with your school's logo on it this Fall. The price will be $19.95 and will be sold on television, in drug stores and, in some cases, campus stores, according to Crystal Sims, director in non-apparel marketing of the Collegiate Licensing Company, the IMG firm that represents nearly 200 schools on licensing endeavors.

Between the logo Snuggie and Crocs, Tim Tebow will never have to wonder what to wear to class.

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Coming soon to your couch: COLLEGE SNUGGIE
CNBC's Sports Biz blog notes that you'll soon be able to purchase everyone's favorite backwards robe adorned with your team's colors and logos.
If you go to the big sports schools like Michigan, North Carolina and Texas, you'll be able to buy a Snuggie with your school's logo on it this Fall. The price will be $19.95 and will be sold on television, in drug stores and, in some cases, campus stores, according to Crystal Sims, director in non-apparel marketing of the Collegiate Licensing Company, the IMG firm that represents nearly 200 schools on licensing endeavors.
Between the logo Snuggie and Crocs, Tim Tebow will never have to wonder what to wear to class.